About
April 26, 2007
Pantene Beautiful Lengths is built upon a simple act of generosity: yours. And it is only through this simple but incredibly significant act that we are able to provide real-hair wigs for women who are suffering from hair loss due to cancer treatment.
With nearly 700,000 adult American women being diagnosed with cancer this year alone, and more than one in three women developing some form of cancer in her lifetime, this campaign touches mothers, daughters, sisters, wives and friends.*
The effects of hair loss on these women is startling. One study revealed that 58 percent of women consider hair loss the worst side effect when undergoing chemotherapy; 8 percent are at risk of avoiding potentially life-saving treatment altogether because of their hair loss fear.** This is why Pantene, in partnership with the Entertainment Industry Foundation (EIF), created Pantene Beautiful Lengths.
Pantene Beautiful Lengths is also honored to work closely with HairUWear® and the American Cancer Society® in this initiative. HairUWear, the leading global producer of real-hair wigs and extensions, helps transforms campaign hair donations into the highest-quality, real-hair wigs. It takes roughly six ponytails to create each Pantene Beautiful Lengths wig, which is why your support is so important. The finished wigs are distributed, at no cost to female cancer patients, through the American Cancer Society’s extensive national network of wig banks.
Thousands of people across the United States have set a shining example by cutting and donating their hair. The campaign’s continued ability to give women these free, high-quality wigs depends on the participation of people like you.
If you have any questions, please contact us at 1-800-945-7768 or visit us online at www.beautifullengths.com.
* Cancer Facts & Figures 2007, American Cancer Society ** Cancer Practice: Journal of the American Cancer Society, November 2001
Welcome to the Pantene Beautiful Lengths blog!
We are glad you are here!
Please feel free join the conversation.
August 28, 2007 at 3:22 am
Has Pantene Pro-V get it straight smoothing gel been discontinued. It’s the best gel I’ve ever used and can no longer find it. Thank you.
November 2, 2007 at 4:30 am
As a sastifiied user of Pantene products, I would like to find out how I can help my sister Millie obtain a wig. She will start chemo Nov 6, and was told to expect to start losing her hair after 2 weeks. Millie has private ins and medicare, but both will not pay a penny on purchas of wig. Also another sister and I can donate hair. Thanks
November 2, 2007 at 2:02 pm
Hi Jeanne,
We are so sorry to hear about Millie, but she is very lucky to have such a caring sister. All Pantene Beautiful Lengths wigs are distributed through the American Cancer Society wig banks. To receive a wig you or your sister can contact your local American Cancer Society and they will be able to provide you with one of our free high-quality wigs.
You and your sister are in our thoughts.
December 13, 2007 at 5:16 am
I will be holding my kick off event this Saturday for my year long campaign here in MN. We will be giving away Tonic Sol-fa tickets! It is at 5 p.m. at the Tafoya Salon/Day Spa in Coon Rapids, the first 50 donors will be entered in the drawing for the concert tickets and other great prizes. As the event coordinator for the MN NW Suburbs Campaign I will be cutting 10 inches of my own locks! My slogan is let’s grow together for a cause.
July 8, 2008 at 3:44 pm
My daughter has donated her hair to “lock of love” a couple of times and her hair is now long enough to donate, again. She is trying to find a place in the Northeast Atlanta, GA area, and can’t find any information on the internet. Do you have a cutting event scheduled in this area? She lives in Duluth, GA off I85. Any help you can give will be greatly appreaciated.
Thank You.
Cheryl Saab